Saturday, June 30, 2012

USDA's new tactic to promote food stamps: Party!

USDA's new tactic to promote food stamps: Party! | Fox News
Forget Tupperware bashes and toga soirees -- the latest rage is food stamp parties.
The USDA is encouraging the nation's food stamp program to promote to the elderly using parties and games.
A series of guides currently posted on the USDA website promotes local offices of the Supplemental Nutrition Assistance Program -- or SNAP, but commonly referred to as food stamps -- to entice eligible seniors to enroll in the welfare program.
The promotional campaign has cost between $2.5 million and $3 million.
“Throw a Great Party.
Host social events where people mix and mingle,” the pamphlet encourages in one of the guides.
“Make it fun by having activities, games, food, and entertainment, and provide information about SNAP.
Putting SNAP information in a game format like BINGO, crossword puzzles, or even a ‘true/false’ quiz is fun and helps get your message across in a memorable way.”

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