Saturday, November 19, 2016

It ain't just about money no more-----What Trump and Hillary Spent vs Every General Election Candidate Since 1960

What Trump and Hillary Spent vs Every General Election Candidate Since 1960 - Metrocosm: "Historical spending, normalized to 2016
To make the comparison to prior years apples-to-apples, it’s not enough to account for inflation only. Not only has the value of a dollar changed over time, but the population has grown (more potential donors) and so has the average household income (more money to donate).
When you adjust for all three factors — inflation, population growth and income growth — here is how the numbers shake out (exact calculation described further down)."
presidential campaign spending normalized, 1960-2016

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